Who We Work With

Founders, Creators and Operators.

The common thread is a preference for owning the rails over renting them. Independent media, regulated industries, creator-led businesses, family enterprises and category-defining founders. AI applications, multi-tenant publishing platforms, self-hosted AI workspaces, production data warehouses, data rooms and browser extensions for niche industries driving real revenue into the next decade, not just the next quarter.

Who Built This

Founded by Gavin Washburn.

Thirty years of building things that ship. Middle Mann is built around the same discipline that put up 500 houses in the nineties, delivered 300+ websites and apps in the two-thousands, and launched Fare, a rideshare app that generated $17 million in first-year revenue against Uber and Lyft in 2016.

500+
New homes built between 1995 and 2003
300+
Websites and apps delivered from 2003 onward
$17M
Fare first-year revenue, Phoenix and Austin 2016
From the Blog

Recent articles

The Wrong Horse Problem

The Wrong Horse Problem

Everyone is watching Waymo and Tesla. The winner is someone else. That pattern shows up everywhere in business, and it will show up in yours.

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The Hidden Tax of Playing It Safe

The Hidden Tax of Playing It Safe

Every system you build, every product you ship, every decision you avoid has a cost that doesn't show up until it's too late. The tax of caution is real, and it compounds.

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Your AI Does What It Wants Now

Your AI Does What It Wants Now

AI models hacked production servers "just following instructions." A GitLab RCE sat unpatched for six weeks. A solo dev shipped a full editor by vibing through bugs. The thread connecting all of it is the same one that kills businesses.

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